Actress and author Gabrielle Union-Wade is channeling her role as Isis, the confident head cheerleader of the Clovers squad in the film Bring It On, into a new position: brand advocate for Bobbi Brown Cosmetics.
Announced today on Bobbi Brown Cosmetics’ TikTok channel, Union-Wade has partnered with the brand for its spring 2022 campaign, which is inspired by multitasking women who are frequently on the go. “In collaboration with Bobbi Brown, I’m here to encourage women to bring it, facing up to challenges and fulfilling their potential,” Union-Wade tells BAZAAR.com. The star is no stranger to the beauty space, relaunching her popular haircare brand Flawless by Gabrielle Union in 2020.
The first installment of the seasonal partnership features Union-Wade using Bobbi Brown Cosmetics’ new twist-up Skin Corrector and Skin Concealer Sticks, which make it simple to achieve a seamless five-minute makeup look. “I’ve been a fan of Bobbi Brown for as long as I can remember,” Union-Wade says. “I loved being a part of the Skin Corrector and Skin Concealer campaign, because Bobbi Brown’s concealer has been a top product in my makeup routine, and now that it’s available in a new stick format, it makes it even easier to get great results.”
The Bobbi Brown Cosmetics Skin Corrector Stick is available in 12 creamy shades that aim to neutralize discoloration for all undertones, while its accompanying Skin Concealer Stick features 18 color options that range from fair to deep brown. These buildable formulas are each designed to last up to 12 hours per wear without creasing, and are available to shop now, starting at $32.
Shop Gabrielle Union's #StickTheLanding Makeup Look
Bobbi Brown Cosmetics Skin Corrector Stick in Deep Peach
Bobbi Brown Cosmetics Skin Concealer Stick in Almond
Bobbi Brown Cosmetics Bronzing Powder in Dark
Bobbi Brown Cosmetics Long-Wear Cream Shadow Stick
Bobbi Brown Cosmetics Micro Brow Pencil in Rich Brown
Bobbi Brown Cosmetics Natural Brow Shaper in Rich Brown
Bobbi Brown Cosmetics Lip Pencil in Chocolate
Bobbi Brown Cosmetics Crushed Lip Color in Cocoa
Tiffany Dodson is currently the associate beauty commerce editor at Harper’s Bazaar, where she specializes in trend forecasting, building relationships with major and emerging brands, and crafting shopping stories—from holiday gift guides to product road tests. Tiffany's work has previously been featured in outlets like SELF, Bustle, and Teen Vogue, and she's been quoted as a commerce and beauty expert in publications and platforms like The Business of Fashion and NPR’s Life Kit podcast.
